Our Editor’s Opinion on Gen Sphere, Johor Bahru: Gen Sphere is located at JBCC, Tanjung Puteri, along Jalan Lumba Kuda — a highly strategic spot right next to the CIQ (Customs, Immigration, and Quarantine Complex) and the upcoming RTS link. This gives it a commanding edge for both Malaysians and Singaporeans seeking seamless cross-border access. For urban dwellers prioritizing connectivity into Singapore without moving out of Johor, the location is undoubtedly one of Gen Sphere’s strongest selling points. The freehold development spans 1.42 acres, rising 50 storeys high with a total of 996 units across 5 distinct layouts. Each floor houses 28 units, which immediately raises concerns about density. However, the provision of 8 residential lifts is above average and should help ease vertical transit pressure, especially during peak hours. The strong emphasis on dual-key layouts adds flexibility, making Gen Sphere appealing to both investors seeking rental yield and families looking for multifunctional spaces. On pricing, Gen Sphere averages RM1,350 per sq ft — a notable premium compared to completed, modern developments in the Tanjung Puteri vicinity, which range between RM1,000 and RM1,200 psf. While the higher price tag may give some buyers pause, the proximity to CIQ and anticipated improvements in connectivity, particularly with the RTS, are clear drivers behind this valuation. Investors banking on future appreciation may view this premium as forward-looking rather than excessive. Facilities are one of Gen Sphere’s stronger suits, with 4 levels dedicated to lifestyle amenities spread across 8 thematic zones. Residents can expect pools, a gym, multipurpose halls, landscaped gardens, and even a basketball court — offering a broad mix that caters to both leisure and active lifestyles. This well-rounded package positions Gen Sphere as a development that balances practicality with recreational appeal. That said, density remains a valid concern. With 28 units per floor and the additional complexity of dual-key configurations, some buyers may find the overall scale overwhelming, especially when coupled with limited car park allocation. While the lift ratio provides some relief, congestion during peak periods may still be an unavoidable reality. Overall, Gen Sphere stands out as a freehold, strategically located development with excellent connectivity prospects and a strong facilities offering. Yet, its relatively high density and premium pricing may not suit every buyer’s comfort level. For those who prioritize cross-border convenience and rental flexibility, it presents a compelling proposition — but discerning buyers should weigh these benefits against the practical challenges of density and cost. Disclaimer: The insights provided are based on the Editor’s personal knowledge and experience in the real estate industry and should be treated as a reference, not financial advice.